From a small factory to pioneering global innovation
Ever since our foundation in 1919, we have remained an Austrian family business for four generations now.
Our motivated staff members and the constant strife for high quality form the basis for our success, making RAUCH not only a family friendly company but also one of the leading fruit juice producers in Europe.
Strategic Business Sections
In total, the RAUCH Group occupies four strategic business fields.
Besides the production and sales of the RAUCH brands from HAPPY DAY to BRAVO, NATIVA and RAUCH ICETEA, RAUCH is also firmly established in the so-called business to business area.
Within this branch, the company RAUCH carries the role of a producer and sales company for international purchasers of fruit juice concentrates and half-finished products.
The third field concerns commissioned fillings. As a service provider, RAUCH fills for other producers of beverages with the proper high-tech filling installation for cans, PET (plastic) and glass bottles.
The fourth and last strategic business field within the portfolio of the RAUCH Group is the Fohrenburg brewery in Bludenz.